Reach Central New York's Most Engaged Audience
CNY Signal delivers real-time alerts, a daily morning brief, weekly roundup, and original newsroom coverage to 12,000+ subscribers across Central New York. Your audience is already here.
Three ways to partner with CNY Signal
Flexible sponsorship packages designed for local businesses of every size. No long-term contracts, no minimums.
Presenting Sponsor
Maximum visibility across the entire CNY Signal platform. Your brand leads our most-read content.
- Logo in Morning Brief daily email
- Logo in Weekly Roundup (Sunday edition)
- Dedicated sidebar placement on homepage
- Dedicated sponsor mention in email campaigns
- Priority placement during breaking alerts
- Monthly performance report
Supporting Sponsor
Consistent local reach through targeted email and website placements.
- Logo in one email campaign of your choice
- Rotating sidebar placement on site
- Monthly social media mention
- Performance metrics included
Community Partner
An affordable way to support local journalism and get your name in front of CNY readers.
- Footer mention in email campaigns
- Community sponsors page listing
- "Support local journalism" badge for your site
Where your brand appears
Your sponsorship reaches readers across multiple high-engagement touchpoints throughout the day.
Morning Brief Email
Your logo and message in the most-read daily email in Central New York. Delivered every morning with weather, top stories, and live conditions. Consistently high open rates from a loyal, local audience.
Weekly Roundup
The Sunday edition our subscribers look forward to all week. A curated recap of everything that happened in CNY. Premium sponsor placement at the top means your brand leads the conversation.
Website Sidebar
Persistent visibility on cnysignal.com as readers browse alerts, newsroom stories, weather dashboards, and traffic conditions. Seen on every visit, every page load.
Breaking Alert Emails
When severe weather, power outages, or major incidents hit, readers open these alerts immediately. Your brand appears alongside the information people need most, when attention is at its peak.
Who reads CNY Signal
Homeowners, commuters, parents, and local business owners who want to know what is happening in their community — from breaking incidents to weekend events and restaurant openings.
Geographic Focus
100% Central New York. Every subscriber is local. Zero wasted impressions on out-of-market audiences.
Demographics
Homeowners, commuters, parents, and local business owners. Primary age range 25-54. High household income, engaged with their community, and actively consuming local news and information daily.
Engagement
45%+ email open rates (industry average is 21%). Readers check in multiple times daily across alerts, weather, newsroom, and traffic dashboards. This is a daily habit, not a one-time visit.
I check CNY Signal every morning myself. When I saw they offered advertising, it was a no-brainer — my customers are already on there checking weather and alerts. The visibility during storm season was incredible.
Let's build your local presence
Tell us about your business and what you are looking to accomplish. We will follow up within one business day with a tailored placement plan and pricing that fits your budget.
No minimum spend. No long-term contracts. Start with a single campaign, see the results, and scale from there.
[email protected]Common questions
Home services (roofing, HVAC, restoration, generators, tree service), insurance and legal firms, healthcare providers, auto services, restaurants, real estate agents, and any local business that wants to be seen by engaged Central New Yorkers.
No. We offer flexible sponsorship options with no long-term commitments required. You can start small, measure results, and scale.
Most campaigns launch within 3-5 business days of inquiry. If you have creative ready, we can move faster. Storm-season and time-sensitive campaigns can be expedited.
Every sponsor receives monthly reports with impressions, click-through rates, and placement screenshots. We are transparent about performance and work with you to optimize results.
Nope. Just send us your logo and a few details about your business. Our team designs everything to match the CNY Signal brand. If you have existing creative, we are happy to use it too.
CNY Signal publishes 10+ original stories daily across sports, food, community, business, events, and breaking local news. We also run six live dashboards: real-time alerts, weather, roads, power outages, live map, and incident history.
Ready to reach Central New York?
Join the local businesses putting their brand where CNY is already looking — across alerts, morning briefs, weekly roundups, and original newsroom coverage.