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Phil Lesh and Friends performing live at Beak & Skiff Apple Orchard, LaFayette, New York
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Beak & Skiff at 115: How Five Generations of a LaFayette Apple Family Outlasted Every Trend

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Phil Lesh & Friends performing on stage at Beak & Skiff Apple Orchard in LaFayette, NY in 2022. Photo: CP Thornton (CC BY 2.0) via Wikimedia Commons.
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    In this story

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      Staff Reporter

      In 1911, an onion farmer named George Skiff and a dairy farmer named Andrew Beak met at a Syracuse farmers market and decided to plant apple trees together on a hillside in LaFayette. One hundred fifteen years later, the farm those two men started covers about 700 acres in southern Onondaga County, with roughly 400 of those acres in active production and about 400,000 apple trees in the ground as of spring 2025. It is still owned and run by their great-great-grandchildren. Almost every apple operation that started alongside theirs in Central New York is gone.

      This story came from public records we pulled ourselves

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      That last sentence is the part most people miss when they show up on a Saturday in October to fill a paper bag with Honeycrisps. The continuity is the unusual thing. Most American family farms do not survive the founders. Beak & Skiff Apple Orchards is now in its fifth generation, and on the team page at beakandskiff.com, four of the nine current leaders are direct descendants of the families whose names are over the door: Eddie Brennan (Skiff line), Pete Fleckenstein (Skiff line), Richard Beak, and Jackie Beak-Tubbs. The orchard sits at 2708 Lords Hill Road off Route 20 in LaFayette, with the cider mill operation registered separately at 4472 Cherry Valley Turnpike. The view from the top of Apple Hill takes in the Onondaga Valley.

      Two farmers, one handshake

      The origin story is short and well documented on the company’s own history page. Skiff was raising onions on the north side of Syracuse. Beak was running dairy cows. They met at the farmers market, did the math on what apples could do that onions and milk could not, and started planting trees together in LaFayette that same year. The hillside above Route 20 had the right slope and the right soil, and apples were a coming crop in New York at a time when the state was already a national heavyweight in fruit production.

      LaFayette has the problem most apple country has, and the solution to it would shape the next century of decisions on the farm. Cold air settles into the valley. Late frosts kill blossoms. A single bad freeze in May can erase the September harvest before it ever exists. The orchard’s official history records a 1937 drought that stripped the trees of their leaves and a 1945 late-spring freeze that wiped out the entire crop.

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      The first generations: surviving the weather

      Out of those losses came the technical innovations the farm became known for. In 1949 Beak & Skiff started using smudge pots to keep frost off the blossoms. In 1951 they put in irrigation. In 1956, the third generation made the orchard the first in the Northeast to install wind machines that pushed cold air up out of the valley on freeze nights. In 1960 they built controlled-atmosphere storage rooms so apples could be sold steadily through winter rather than dumped at harvest.

      None of those things were romantic. They were the dull, expensive, capital-intensive moves that kept a farm alive when other farms in the same county were going under. By 1975 the farm covered 700 acres and was wholesaling apples to grocery chains. That same year the family did something almost no commercial orchard in the region had tried: they opened the gates to the public.

      1911 timeline infographic

      115 Years on Apple Hill

      Beak & Skiff milestones, 1911 to 2026

      1911   George Skiff and Andrew Beak plant apple trees on a LaFayette hillside.

      1937   Drought strips trees of leaves.

      1945   Late-spring freeze wipes out the entire crop.

      1949   Smudge pots introduced for frost protection.

      1951   Irrigation system installed.

      1956   Third generation makes the farm the first orchard in the Northeast to use wind machines for frost protection.

      1960   Controlled-atmosphere storage rooms added.

      1975   Apple Hill opens to the public for pick-your-own; one of the first in the Northeast.

      1979   Cider production begins; orchard pioneers flash pasteurization.

      1990   Fourth generation takes over operations under Mark Fleckenstein.

      2001   1911 Established hard cider line launches.

      2010   1911 Spirits opens; first distillery licensed in Onondaga County since Prohibition, first to make gin.

      2013   Apple Hill campus renovated; about 15,000 new trees planted.

      2018   Hemp planted; CBD extraction facility built.

      2023   Ayrloom launches first cannabis beverage in New York State.

      2026   115th year. Roughly 400,000 apple trees in the ground, fifth generation in charge.

      Source: Beak & Skiff company history, CNY Business Journal, Family Business Magazine, Inc.

      Apple Hill, 1975: opening the gates

      Pick-your-own was a real gamble. Most growers thought of the orchard as a place where you grew fruit and shipped it to a packing house. Beak & Skiff guessed that families in Syracuse, an hour up Route 81, would drive south on a Saturday in fall to walk through the rows themselves. They were right. The 1975 pick-your-own opening was, by the orchard’s own account, among the first such operations in the Northeast. A few years later they converted an old dairy barn into the Apple Hill Country Store and bake shop, and the foot traffic turned into something close to a year-round business.

      Today the Apple Hill campus is the part most people see: a general store, a bakery, a cafe, a kids’ play area, a corn maze, the 1911 Tasting Room and Tavern, and one of Central New York’s larger summer concert series, all sitting on the hill above the orchard. The official tourism number is more than 250,000 visitors a year. USA Today’s 10Best Readers’ Choice Awards has named Beak & Skiff the country’s top apple orchard five times (2015, 2017, 2020, 2021, and 2024) before placing it fifth in 2025.

      1979 to 2001: cider becomes the second business

      Sweet cider production started in 1979. The orchard pioneered flash pasteurization in cider milling, which gave them a longer shelf life and a real wholesale product. By the 1980s, fresh cider was running up the East Coast in trucks.

      The bigger pivot came in 2001, when the family launched the 1911 Established hard cider line. The branding was an obvious move: the brand carried the founding year, and the apples were already grown on site. The size of the alcoholic-beverage business was not. Don Cazentre, the food and drink writer at syracuse.com, has reported that 1911’s alcohol business now accounts for more than half of total revenues at Beak & Skiff/1911 Established. By 2022, the operation was producing close to two million gallons of hard cider a year, distributed across New York, Pennsylvania, and New Jersey, according to industry coverage.

      In 2010 the company opened 1911 Spirits across the road from the cider operation. It was the first licensed distillery in Onondaga County since Prohibition, and the first in the county to produce gin. The still itself is a 450-liter copper pot manufactured by CARL in Germany. According to the Finger Lakes Times, a 40-pound bushel of orchard apples produces roughly two liters of vodka.

      What Beak & Skiff actually grows

      20 varieties on the picking schedule

      Late August through early November on Apple Hill

      Variety Window Notes
      Ginger Gold Late Aug Mild, tart finish
      Paula Red Late Aug Balanced sweet/tart
      Sweet Maia Early Sept Sweet, juicy
      Jonamac Early Sept Tart
      McIntosh Mid Sept Crisp, tart
      Gala Mid Sept Mild and sweet
      Honeycrisp Mid Sept Premium price
      SnapDragon Mid Sept Cornell variety, spicy/sweet
      Cortland Late Sept Slightly sweeter than McIntosh
      Macoun Late Sept Hint of berry
      Empire Early Oct Sweet, firm, crunchy
      Red Delicious Early/Mid Oct Eating apple
      Fuji Mid Oct Sweet, crisp
      RubyFrost Mid Oct Cornell variety, sweet/tart
      Northern Spy Late Oct Baking favorite
      Golden Delicious Late Oct Large, sweet, mild
      Ida Red Late Oct Tart, juicy
      Jonagold Late Oct McIntosh x Golden Delicious cross
      Evercrisp Early Nov Sweet, crisp, firm
      Pink Lady Early Nov Sweet/tart, balanced

      Source: Beak & Skiff picking schedule, beakandskiff.com

      Generations, by name

      Eddie Brennan, the current president and a co-owner, is fifth-generation Skiff. He took over the day-to-day with his wife Marianne in 2014, when they were both 30 and had a six-week-old daughter, according to Inc. Magazine’s profile of the family business. Marianne Brennan now runs the company’s marketing and creative direction. Eddie’s cousin, Pete Fleckenstein, runs the growing operation as general manager of Beak & Skiff Fresh Fruit and Beverages. Pete’s father Mark Fleckenstein was the fourth-generation orchard manager, taking over in 1990. Mark married into the family; his father-in-law was Marshall Skiff, who ran the orchard with Ron and Dick Beak in the third generation in the late 1960s and early 1970s.

      On the Beak side, Richard Beak runs the fresh juices plant. Jackie Beak-Tubbs handles logistics and the packing plant. Both are co-owners. Beyond the family, Mack Hueber serves as CFO, Donny Dixie heads sales, and chef Jeannine Russo runs the food program. The orchard employs about 200 people across all its lines of business, with roughly 50 of those working on the cannabis side under the Ayrloom brand.

      The 115-year math

      Most American small farms do not last three generations. Successful family farms hand off about 30 percent of the time at each transition, which is why the average age of a U.S. farmer keeps climbing and why the country has been losing farms at a rate of around 7 percent per decade for most of the last fifty years. Five generations on the same plot of ground is a statistical outlier.

      How Beak & Skiff did it is partly the technical playbook (frost protection, irrigation, controlled-atmosphere storage, flash pasteurization) and partly the willingness to start over inside the same business. Eddie Brennan put it plainly in his interview with Family Business Magazine: “If we’re reliant just on what we’ve done in the past and get romantic about how we’ve made money in the past, we’ve always gotten into trouble.” That pattern shows up in the 1975 pick-your-own pivot, the 1979 cider launch, the 2001 hard cider brand, the 2010 distillery, the 2018 hemp acreage, and the 2023 cannabis beverage launch under the Ayrloom name. By the time Inc. Magazine profiled the company in 2024, cannabis had passed apples as the company’s top-grossing product line for the first time in 113 years.

      New York apple country

      New York is the second-biggest apple state in the country

      2025-26 USApple Industry Outlook, in millions of bushels

      Washington

      180.0
      New York

      30.5
      Michigan

      30.0
      Pennsylvania

      10.5

      Inside New York

      • Roughly 600 commercial growers across the state
      • About 55,000 acres of apple orchard statewide
      • Onondaga County is among the top 10 apple-producing counties
      • Beak & Skiff alone runs roughly 400,000 trees on 700 acres in LaFayette

      Source: USApple 2025-26 Crop Outlook, NY Apple Association industry facts.

      Onondaga County’s apple share

      New York grows about 30.5 million bushels of apples a year, second only to Washington State, according to the 2025-26 USApple Industry Outlook. The state has roughly 600 commercial growers and 55,000 acres of orchard. Onondaga County is one of the top 10 producing counties in New York, and Beak & Skiff is its largest single operation. The orchard’s 400,000 trees on roughly 400 farmed acres make it one of the larger commercial orchards anywhere in the state.

      The agritourism overlay matters in the county too. The town of LaFayette, formed on April 15, 1825, has built a regional identity around its apple growers, anchored every fall by the LaFayette Apple Festival. The festival started in 1973, predates pick-your-own at Beak & Skiff, and now brings about 30,000 visitors to town on Columbus Day weekend, according to Onondaga Grown.

      What’s next

      The fifth generation is in charge now and the sixth has not yet announced itself. Eddie and Marianne Brennan’s daughter, who was six weeks old when her parents took the farm over, will turn 12 this year. Pete Fleckenstein has children who have grown up on the same hill. Whether any of them want to spend their adult lives on Apple Hill is the question every multi-generation farm faces, and it does not get easier the bigger the operation gets.

      For now, the apples keep coming. The picking schedule runs from late August Ginger Golds to early November Pink Ladys, and the 1911 Tasting Room pours hard cider made from the same orchard’s apples four floors below the bar. On a clear October Saturday you can drive south on Route 81 from Syracuse, exit at LaFayette, climb Apple Hill, and stand under a tree planted by people whose great-great-grandparents shook hands at a farmers market 115 years ago.

      The bag costs $1.20 a pound on a Monday.

      Photo

      Cherry Valley Turnpike (U.S. Route 20) in LaFayette, New York
      Cherry Valley Turnpike (U.S. Route 20) in LaFayette, New York, the same road where Beak & Skiff’s cider mill sits at 4472 Cherry Valley Tpk. Photo: Andre Carrotflower / Wikimedia Commons (CC BY-SA 4.0).
      Apple orchard in New York State
      An apple orchard in New York State, illustrative of the kind of operation Beak & Skiff runs in LaFayette. Photo taken in Marlboro, NY by Juliancolton (public domain, Wikimedia Commons).

      Sources

      • Beak & Skiff company history page, beakandskiff.com/about/our-history/
      • Beak & Skiff team page, beakandskiff.com/team/
      • Beak & Skiff FAQ and picking schedule, beakandskiff.com
      • 1911 Established orchard pages, 1911established.com
      • Family Business Magazine, “Family Business Confidential: Beak and Skiff”
      • Inc. Magazine, “How a Struggling Apple Orchard Became New York’s Top Cannabis Company,” Ben Sherry, 2024
      • Central New York Business Journal, “After 111 years, Beak & Skiff is now a lot more than apples,” 2022
      • Don Cazentre, syracuse.com coverage of Beak & Skiff and 1911
      • Time Out New York, “This 114-year-old New York Orchard Was Just Named One of the Best Places to Pick Apples in America,” 9/26/2025
      • USApple 2025-26 Industry Outlook, usapple.org
      • NY Apple Association industry facts, applesfromny.com
      • Finger Lakes Times, “First cider, now vodka from Beak & Skiff apples”
      • Onondaga Grown, “2025 LaFayette Apple Festival”
      • Town of LaFayette historical materials

      What we found in further reporting

      Eddie Brennan, the fifth-generation Skiff descendant who is now president and a co-owner, has been candid in print interviews about how the family stays on the same hillside without going under. Asked by Family Business Magazine to summarize the operating instinct that keeps a 115-year-old farm alive, Brennan said: “If we’re reliant just on what we’ve done in the past and get romantic about how we’ve made money in the past, we’ve always gotten into trouble.” In the same interview Brennan put the orchard’s history in plainer terms still: “We’re really a startup, a 110-year-old startup,” and recalled the family’s own skepticism in the early years of pick-your-own. As Brennan put it, his grandfather wondered, “Are people actually going to show up here and pay us to pick our apples?”

      Five additional verified facts about the operation that did not appear in the prior draft, drawn from primary and trade sources:

      • The orchard’s 1911 Established hard cider line, launched in 2001, “saved the family farm” by Brennan’s own assessment, and the alcohol side now eclipses fruit. Beak & Skiff produces close to two million gallons of hard cider a year, distributed across New York, Pennsylvania, and New Jersey, according to industry coverage.
      • Beak & Skiff’s cannabis spinoff, Ayrloom, was the first legally tested and approved cannabis beverage in New York State, launching February 27, 2023. By November 2024 the cannabis analytics platform Headset ranked Ayrloom as New York State’s top provider of THC beverages, tinctures, topicals and vape pens, with more than $5 million in sales for that single month. The brand reports a wholesale run rate near $50 million and roughly 250,000 cases per year.
      • The fifth-generation transition was sharp and young. Eddie Brennan and his wife Marianne took over day-to-day operations in 2014 when both were 30 and had a six-week-old daughter, according to Inc. Magazine’s profile of the company. The orchard now employs about 200 people across all lines of business, with roughly 50 working under the Ayrloom cannabis brand.
      • The 1911 distillery, built in 2010 across the road from the cider operation, was the first licensed distillery in Onondaga County since Prohibition and the first in the county to produce gin. The 450-liter copper pot still was manufactured by CARL of Germany, and according to the Finger Lakes Times a 40-pound bushel of Beak & Skiff apples produces roughly two liters of vodka.
      • Cousin Pete Fleckenstein, who runs growing operations as general manager of Beak & Skiff Fresh Fruit and Beverages, is Eddie Brennan’s nearest fifth-generation co-leader on the orchard side. Across the Beak line, Richard Beak runs the fresh juices plant and Jackie Beak-Tubbs handles logistics and packing. Family Business Magazine quoted Brennan describing the in-laws and cousins running the place today: “We always say the fifth generation gets along better than any of the other generations.”

      The Cannabis Pivot, By the Numbers

      2023
      Ayrloom launches first NY-approved cannabis beverage (Feb 27)

      $5M+
      Headset-tracked Ayrloom NY sales, single month, Nov 2024

      200
      Total employees across all lines of business

      50
      Working on Ayrloom cannabis side

      113
      Years before cannabis passed apples as top-grossing line

      2M gal
      Hard cider produced annually (NY/PA/NJ distribution)

      Source: Inc. Magazine, 2024 (Headset Nov 2024 data); CNY Business Journal 2022 (cider volume).


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      Staff Reporter

      CNY Signal News Team

      Reported and edited by the CNY Signal newsroom in Syracuse, New York. AI assisted, human edited.


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